Catherine Hanson Real Estate, Inc.
Cell: (407) 865-3220
Astor, -- 32102
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Real Estate News
Zillow’s free 3D home tours launch nationwide
In a move to upend the world of real estate imagery, Zillow announced Monday it will let people across the U.S. and Canada use a free app to snap photos and create online 3D home tours.
This brokerage management software wants to streamline your business
Zipi is a back-office administration software platform for brokers to manage deals and agent financials. The latest iteration of Zipi is even more heavily focused on brokerages and provides a highly versatile and granular user experience for brokers to oversee every aspect of their finances, agent goals and activities.
3 rules every agent should follow
To thrive in the real estate industry, you will need to succeed in your ability to interact with people and build strong bonds — that means always being honest, owning up to your mistakes and always doing your best for your clients (and yourself). Put that at the top of your rulebook, and there'll be nowhere to go but up.
Stop buying leads! Go with this proven prospecting method instead
Sick of spending thousands monthly on low-converting leads, veteran agent James Festini decided to cut them out of his business entirely. Here’s how he generates up to 25 qualified leads per week for free.
Prospector, networker, converter, marketer: What’s your strength?
Figuring out your personal strengths and letting the rest go will allow you to grow your business in ways you never knew were possible. Once you have identified the archetype that best fits you, use these guidelines to see which tools and strategies are most likely to contribute to your success.
Lesson Learned: Get out of your comfort zone, and lather, rinse, repeat
In this weekly column, real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week, it’s Northern Virginia broker Karen Wenner Cooper.
Future-proof your business using lead management strategies
The story of the market shift is simple: the seller’s market much of the nation has enjoyed for the last decade is re-balancing. Buyer leads have been repeatedly told, “Inventory is tight. You’ll have to act quickly to get the deal you want.”
Low-cost, high-impact marketing with video
“What do Christmas decorations have to do with real estate?” asked Chrissie Wright. “Connection and engagement,” she said, answering her own question. “And it has everything to do with letting our community get to know us and trust us.”
Sell the lifestyle by being part of your community
“The market in Telluride can be very tough,” says Teddy Errico, a leading agent with Telluride Sotheby’s International Realty. “The incubation period can be two to four years. It takes buyers some time to visit alternate locales before they figure out Telluride is perfect for them.”
You’re fired! 10 tips to prevent clients from giving you the ax
To help you avoid the nightmare of getting fired, we’ve compiled a list of 10 commonly overlooked situations that can frustrate clients and lead them to sever your relationship and how to handle them.